We provide
TAILOR MADE
STRATEGY & SOLUTIONS
for
START-UPS AND
LEADING BRANDS
We analyse
BIG DATA
in small
BYTES
We create
ENGAGING
AND
AUGMENTED
experiences
We solve
BIG PROBLEMS
through
SMALL SCREENS
We bring
YOUR IDEAS
to
LIFE
We believe in
ECOSYSTEMS
not in
SILOS

Services

Our goal is to take the complexity out of technology and provide platforms; which enable creation and exchange of value between users and drive profitable revenue growth for our clients.

Our platforms enable you and team to

Seek information, Get clarity and Act fast

PLATFORMS

We just don't build products, but an ecosystem of offering which are focused towards directly connecting consumers with relevant business or understanding the real ground situation to help sales people manage their strategy for business gains and improved customer satisfaction.

SIGNALS

This facilitates acquisition of additional or fresh inputs in the form of Market/Consumer Surveys or Crowdsourcing of ideas from community via Do-it-yourself (DIY) interface. We also have partnership with market leading companies to provide an end-to-end (E2E) service

PERISCOPE

Making sense of the black gold you have collected is the larger challenge; and our approach is to provide you tools as well as work with you as needed, to create impactful and meaningful Dashboards and Scorecards for your predefined KPIs. We also provide you the ability to overlay external data for greater value delivery.

FRAMEWORKS

A 3-layer structure which provides an ecosystem of services, interfaces and infrastructure components in standard and custom packaging:

NETWORK

A web or mobile based interface which enables content creation or co-creation by your customers, company peers/employees, channel partners, students or other targeted communities. As mentioned before set of tools enable you to create and customize.

TECHNOLOGY

The core which provides a scalable, flexible and high performance backbone in both hosted or on premise model. Features include a DIY interface with drag and drop capabilities, threshold based alerts and notifications; configurable data capture mechanism, data caching, security options, image recognition etc

DATA

This value delivery module leverages system generated data as well as 3rd party data (company or external source) to present meaningful and visually appealing insights towards pre defined or derived KPIs in the form of Dashboards or Scorecards

VALUES

To summarize, our platforms empower your teams to:

1

Understand the issues better

Immediate and even potential

2

Seek direct feedback

Be it consumers, peers or targeted communities

3

Get critical insights

Via Dashboards and Scorecards

4

Collaborate, co-create and make a positive impact

By sharing, discussing and taking proper actions

5

Always ON

With information at your fingertips - web and mobile app

SALES INCENTIVE

Store audit and Sales incentivisation

Business Goals

  • Get a realistic view of product placement at store level
  • Provide actionable insights for Sales people on weekly basis
  • Inculcate collaboration and competitiveness within teams
  • Bring transparency to the system and reduce favoritism
  • Drive sales and increase market share

Solution Characteristics

  • Monthly mobile survey to capture data across India from 200,000 store
  • Manual and automated QC
  • 12 months of historical data in charts, images and table view
  • Support for 700 Sales and management users with login based authentication and authorization
  • Universal interface with interactive charts and drill down capabilities
  • Automated threshold based alerts and notifications (SMS/Email)
  • Unique charts to convey critical information and support for in chart collaboration/annotations
  • Online admin panel for configuration, management and monitoring
  • Support for Mobile and Web access for Dashboard
  • A completely hosted model with no client IT involvement

Custom Assets and Graph samples

In chart collaboration and notification

STORE COMPLIANCE

Planogram and share of shelf (SOS) Compliance

Business Goals

  • Is the right product, in right place, in right time?
  • What is the compliance score and how can it be improved?
  • Audit share of shelf and placement premiums
  • Get a realistic view of product placement at store level

Solution Characteristics

  • Simple Web interface to upload product images and shelf layouts - support for 100K+ products/SKU
  • Mobile app (Android) to capture store images along with additional attributes like time, geo etc.
  • Real time dashboard to display the captures image results with identified polygons, score, confidence level etc.
  • Technology stack includes best in class image/object recognition algorithms on a auto scale infrastructure
  • Completely customizable user interface and reports

Web/mobile interface to capture store shelf image

Reporting summary of all analyzed images

Visual markers with details of the shelf image (compliance mapping)

CUSTOMER ENGAGEMENT

Drive customer engagement and brand value

Business Goals

  • Create unique and engaging experiences
  • Develop comprehensive understanding of end customer requirements, beyond Dealers/Resellers
  • Improve brand recognition and increase sales

Solution Characteristics

  • A free mobile app of the brand which provides an interactive and engaging experience by pointing the camera of their phone or tablet
  • Open ID/Social media based user login
  • Variety of experience like activating a 3D game in presence of the image/object, directing users to particular information online, social sharing, team collaboration etc.
  • Ability to upload new experiences without App update
  • Play games even if data connectivity is not available – data optimization after initial download
  • Gamification capabilities and incentivisation
  • Real time dashboard to provide valuable insights

App default load screen

Virtual menu option overlayed on book cover

Active 3D game overlayed on book cover

PUBLICATIONS

PC Quest articles

Process

Since 2012, we've designed and developed websites, mobile and augmented experiences, cloud platforms and data visualization with our bare hands. Below are a handful of the latest examples that showcase the wide array of our work.

01 WE DISCOVER Where Analysis Becomes Insights - Business and Design research - Opportunity mapping - Technology assessment 02 WE DESIGN Where insights become ideas - UX architecture - Visual and UI design - Ecosystem integration and Prototyping 03 WE DEVELOP Where ideas become products - Detailed design & documentation - Software architecture & engineering - Testing & Quality Assurance 04 WE DEPLOY Where products become reality - Polish, test, and deliver - Deploy on cloud or launch in app marketplace - Certifications and 3rd party SW integration 05 WE GROW Continuously analyze and improvise - Analyze data and feedback - Document and plan roadmap - Plan, engage and re-launch 01 DISCOVER 02 DESIGN 03 DEVELOP 04 DEPLOY 05 GROW

Portfolio

Since 2012, we've designed and developed websites, mobile and augmented experiences, cloud platforms and data visualization with our bare hands. Below are a handful of the latest examples that showcase the wide array of our work.

A few of our customers.

About Us

We are experts without the attitude who venture into the unknown with you and re-emerge with stronger ideas designed to address the future challenges. As success today is dictated by having a strong presence in the digital world, our solutions combine advanced technology, experience and creativity.

Although over the years we have gained extensive experience on certain technologies; but as technologies progress, we evolve our approach to anticipate and accommodate our client's needs for present and future.

With the goal to help, not just please, our team is cherry picked with the right mix of talent and excels at what we do.

APURBA DUTTA

Founder, CEO

ARUNACHALAM SHANMUGAM

Founder, CTO

Contact You need to find digital gold. We work with brilliant clients. What a fit!

info@vcloudit.com Skype ID: apurbad